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JOURNAL ARTICLES
If you want your research findings to reach a wider audience,
it might be worth considering producing an article
for a journal. Most academic journals do not pay for articles
they publish, but many professional or trade publications
do pay for your contribution, if published.
However, competition can be fierce and your article will
have to stand out from the crowd if you want to be successful.
The following steps will help you to do this:
1. Choose a topical, original piece of research.
2. Do your market research – find out which journal publishes
articles in your subject area.
3. Check on submission guidelines – produce an article in
the correct style and format and of the right length.
4. Read several copies of the journal to get an idea about
the preferences of editors.
5. If you are thinking about writing for a trade publication,
approach the editors by letter, asking if they
might be interested in an article. Include a short summary
of your proposed article.
6. Produce a succinct, clear, interesting and well-written
article – ask friends, tutors or colleagues to read it and
provide comments.
7. Make sure there are no mistakes, remembering to
check the bibliography.
8. If it is your first article, gain advice from someone who
has had work published. Also you might find it easier
to write an article with someone else – some tutors or
supervisors will be willing to do this as it helps their
publication record if their name appears on another
article. You may find that you will do most of the
work, but it is very useful to have someone read your
article and change sections which do not work or read
well. It is also useful to have people comment on your
methodology or analysis assumptions which could be
criticised by other researchers.
ORAL PRESENTATIONS
Another method of presenting your research findings is
through an oral presentation. This may be at a university
or college to other students or tutors, at a conference to
other researchers or work colleagues, or in a work place
to colleagues, employers or funding bodies. Many researchers
find that it is better to provide both a written
report and an oral presentation as this is the most effective
way of enabling a wider audience to find out about the research,
especially if you also reproduce your written report
on-line.
If you want people to take notice of your results, you need
to produce a good presentation. PowerPoint is a useful presentation graphics program
which enables you to create slides that can be shared live
or on-line. You can enhance your presentation with animation,
artwork and diagrams which make it more interesting
for your audience.
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